Hi,
it's frightening the number of marketers I've talked to who tried facebook ads and because they got no where fast, they just shelved it and moved on...
it's also a shame, because it really doesn't have to be that way, I know from my own experience!
The solution isn't "testing and more testing" as the guru's say.
That's a great way to stay locked in a loop of confusion and consumption, resulting in an empty wallet... :-O
If you don't know the rules to the game, you'll never be able to win.
And the vast majority of marketers have simply been told the wrong rules of running a successful ad campaign from day 1.
Most of these marketers get "stuck" on the hamster wheel, grinding their way around the same common problems...
#1 - DESIGN the customer journey from beginning to end - Know exactly where you need to bring someone on their journey from cold and suspicious to ravenous brand ambassador
#2 - DELIVER the first step of this journey to ice-cold traffic using creatives designed to be clicked, copywriting that engages and educates, and targeting that focuses on the most-likely to become customers
#3 - DRILL into what works and what doesn't by measuring the success of every campaign using only 4 Key-Performance-Indicators that work in every industry.
I've persuaded the guy who got me off that hamster wheel to put together a FREE blueprint with these lessons (and the 9-steps to accomplish them) to help you as well...
